AIDA MULUNEH STUDIO x WINDSOR GALLERY

PRESENTS

World Collection

Bringing the world to Africa and taking Africa to the world through photography.

February 12 – March 26, 2023
Abidjan, Côte d’Ivoire

 ©Rory Doyle

I planted the roots of Africa Foto Fair in Addis Ababa, Ethiopia in 2010. The main objective of that first biannual festival—then known as Addis Foto Fest—was to develop talent from within the country and across Africa. We engaged the international photography market to offer education, exhibitions, and exchange through images.
After a brief hiatus due to the pandemic, we are launching the Africa Foto Fair as an extension of the same mission that I started twelve years ago—with an even broader mission. By launching the Africa Foto Fair in Abidjan, Côte d’Ivoire, our objective is to bridge an exchange between East and West Africa. Having had the opportunity to work with photographers in Senegal, Mali, South Africa, and the United States of America, I encountered barriers in language, culture and perception that has obscured our view of the creative richness of Africa. It was important for me not to only develop another cultural event in the West African landscape, but to also establish an online publication to extend the physical event into a global audience, and to continue the conversation unconstrained by physical or cultural boundaries. This online publication bridges the shifting global markets and emerging photography talents from Africa and beyond.
One of the fair’s key elements is the establishment in Abidjan of the photography printing facility “Africa Print House.” I and many photographers on the continent struggle to access international standardized printing facilities, which are often limited to only a few regions in Africa. Thus, it was just as important to provide printing services to professional photographers while also utilizing the online platform as a space to offer print sales. This also gives the global audience access to emerging talents from Africa and the Global South. In essence, my priority is to set up a base to address the core elements: education, exhibition opportunities and services. This will shift the trajectory of photography from Africa into the international market.
Join me on this exciting journey as we navigate a new frontier in collaboration and exchange through images and creativity by taking Africa to the world and bringing the world to Africa.

Aida Muluneh
Fonder/ Director
Africa Foto Fair | Aida Muluneh Studio

I planted the roots of Africa Foto Fair in Addis Ababa, Ethiopia in 2010. The main objective of that first biannual festival—then known as Addis Foto Fest—was to develop talent from within the country and across Africa. We engaged the international photography market to offer education, exhibitions, and exchange through images.
After a brief hiatus due to the pandemic, we are launching the Africa Foto Fair as an extension of the same mission that I started twelve years ago—with an even broader mission. By launching the Africa Foto Fair in Abidjan, Côte d’Ivoire, our objective is to bridge an exchange between East and West Africa. Having had the opportunity to work with photographers in Senegal, Mali, South Africa, and the United States of America, I encountered barriers in language, culture and perception that has obscured our view of the creative richness of Africa. It was important for me not to only develop another cultural event in the West African landscape, but to also establish an online publication to extend the physical event into a global audience, and to continue the conversation unconstrained by physical or cultural boundaries. This online publication bridges the shifting global markets and emerging photography talents from Africa and beyond.
One of the fair’s key elements is the establishment in Abidjan of the photography printing facility “Africa Print House.” I and many photographers on the continent struggle to access international standardized printing facilities, which are often limited to only a few regions in Africa. Thus, it was just as important to provide printing services to professional photographers while also utilizing the online platform as a space to offer print sales. This also gives the global audience access to emerging talents from Africa and the Global South. In essence, my priority is to set up a base to address the core elements: education, exhibition opportunities and services. This will shift the trajectory of photography from Africa into the international market.
Join me on this exciting journey as we navigate a new frontier in collaboration and exchange through images and creativity by taking Africa to the world and bringing the world to Africa.

Aida Muluneh
Fonder/ Director
Africa Foto Fair | Aida Muluneh Studio

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